Are you struggling to find the right keywords for your niche? Do you find yourself spending hours researching and analyzing, only to end up with mediocre results? Well, worry no more! This LowFruits tutorial shows you how to find easy keywords in any niche, however competitive.
Keyword research is a crucial aspect of any successful SEO strategy. It helps you understand what your target audience is searching for and allows you to optimize your content accordingly. However, finding the right keywords can be a time-consuming and challenging task, especially if you’re new to the world of SEO.
In this article, we will introduce you to a game-changing tool called LowFruits that simplifies the process of keyword research.
Whether you’re a seasoned SEO professional or just starting out, LowFruits will help you uncover low-competition, profitable keywords with high search volume, giving you a competitive edge in your niche. Say goodbye to endless hours of research and hello to easy keyword discovery.
Let’s dive in and explore how LowFruits can revolutionize your keyword strategy.
LowFruits Tutorial
LowFruits is a keyword research tool that finds long-tail keywords. But it’s different from other keyword research tools in three key respects.
Firstly, LowFruits is ‘pay as you go’: you only pay for what you use, and when you run out of credits, you simply top it up with new credits.
Secondly, LowFruits is not expensive: 2,000 credits costs $25. One SERP analysis uses one credit. So, if you want to analyze 200 SERPs, you’ll spend 200 credits.
Thirdly, LowFruits is designed to find keywords that have weak spots. LowFruits recognizes two kinds of weak spots:
Low DA: These are search results where at least one of the websites ranking on page one has low domain authority (you can define in LowFruits what you consider to be low DA). It’s easy to rank for search results with low DA because it means the competition for that keyword is very low.
User-Generated Content (UGC): These are search results where at least one of the search results is forum content (such as Reddit or Quora). Search results with UGC are easy to rank for because forum content usually doesn’t cover a topic comprehensively and is often not well written.
Search results with low DA are marked with a green fruit, while search results with UGC are marked with a blue fruit:
Let’s look now at the process for finding keywords.
Using the KWFinder
To start off, choose KWFinder from the left menu:
On the next screen, input your seed word or phrase:
LowFruits has found 1763 keywords:
Now click on ‘Access’ to view all the found keywords. Don’t click on ‘Analyze’ as that will use up credits on keywords that may not be relevant. In the next step, we will be using the filters to exclude keywords we are not interested in.
Excluding keywords
Let’s say I only want keywords that are not country-specific, and I don’t want keywords that have anything to do with electric bikes. Click on ‘Exclude’ and type in the words you don’t want:
Including keywords
Let’s say you are writing an article about exercise bikes. Click on ‘Include’ and type in the word ‘exercise’:
Click on ‘Apply’. Now you have narrowed it down to just 30 keywords:
Extracting the SERP data
Now select the keywords that you are interested in and then click on ‘SERP Extr.’ at the bottom of the screen:
This will extract the SERP results for each of the keywords you selected and check for weak spots:
LowFruits pushes the ‘weak spot’ results to the top of the list.
One of the nice features of LowFruits is that every time you extract SERP results, it finds new keywords and adds them to your list:
These new keywords will either be ‘related’ keywords or ‘PAA’ (People Also Ask) keywords. This means that every time you analyze a bunch of keywords, you get the opportunity to go deeper into the possibilities for that keyword.
How To Find Easy Keywords In Any Niche
Now that we have covered how LowFruits works in a general sense let’s look at a more detailed example.
We are going to find keywords that (1) have a particular commercial intent and (2) have not been optimized.
I’m going to use an example from the ‘gardening’ niche, but you can apply these techniques to any niche.
Step #1: Start with a seed word
For this example, I’m going to choose the word ‘leaf blower’
That’s a pretty saturated topic within the gardening niche, but don’t worry, LowFruits will find some overlooked and underserved keywords – that’s what it is designed for.
Step #2: Input the seed word into LowFruits’ KWFinder
Input your seed word into the Keyword Finder and make sure ‘country’ and ‘language’ match where most of your audience is located.
Then click on ‘Advanced Options’:
Make sure that ‘Extract PAA queries’ and ‘Extract Related queries’ are both checked:
LowFruits has found 3,546 potential keywords:
Click ‘Access’ and then click ‘Fetch volume’ to get the search volume for each keyword (this does not use up any of your credits):
Step #3: Choose subtopics and apply ‘intent’ filters
Now click on the ‘Topics’ tab. This shows you the subtopics within your seed word. You can hide any subtopics that are not relevant – you will still see them in the list, but they will be greyed out, and any keywords belonging to that subtopic will be removed from your dashboard.
You can also click on any subtopic that you want to focus on, and only keywords belonging to that subtopic will be shown. In this case, I clicked on ‘Cordless’:
Now click on the ‘Intent’ tab and choose the type of intent you want to target. In my example, I’m going to target ‘pre-purchase’.
LowFruits finds 25 keywords that match that subtopic and that searcher intent.
Step #4: Use LowFruits to bulk analyze the SERPs
Put a checkmark against the keywords you want to analyze and then click ‘SERP Extr.’:
Step #5: Look for keywords that have not been optimized
Now, go through your analyzed keywords one by one, looking for keywords that have not been optimized. These are pages that rank on Page #1 for that keyword, but they are missing a keyword in the title.
Here’s an example – LowFruits has found a keyword that hasn’t been properly optimized and has good search volume:
These eight pages all rank for the keyword ‘best lithium ion cordless leaf blower,’ but none of them have the keywords ‘lithium’ or ‘ion’ in the title:
This indicates that those pages don’t actually address the true search intent behind this keyword.
And that’s an opening for you!
All you need to do is write an article that addresses these missing keywords and has the missing keywords in the title, and you have a very good chance of outranking all of these search results.
Why?
Because your article will better address the search intent behind that query.
Conclusion
In this LowFruits tutorial, we’ve seen how you can use LowFruits to find keywords where there are weak spots in the SERPs. We also looked at how to narrow down the results by excluding words and including words other words.
We saw how you can use the topics filter to zero in on a specific topic and how to use the intent filter to find keywords that match a certain user intent, such as pre-purchase or comparison.
We also learned how to use LowFruits to find keywords where the ranking pages in the SERPs haven’t been properly optimized or don’t adequately address the search intent for that keyword.
These are all ways of finding those golden opportunities – keywords that are easy to rank for because the existing content is weak.
Whether you are a beginner or an experienced marketer, incorporating LowFruits into your keyword research strategy can greatly enhance your chances of success in the competitive online landscape. If you think LowFruits could help increase traffic to your website, give it a try. It’s ‘pay-as-you-go,’ and there is no recurring subscription.
