SEO, or search engine optimization, is the art of researching and writing your content in such a way that it ranks higher in the search engines than the content of other websites.
It’s a huge topic and it includes content creation as well as technical aspects, such as website speed, site architecture, and URL structure.
This category contains articles that deal with On-Page SEO, Off-Page SEO, domain authority, topical authority, keyword research, site structure, backlinks, internal linking, SERP analysis, organic CTR, Google ranking factors, Google algorithms, and more!
Choosing the right SEO trends for 2021 could be a key to the success of your business as we start this new year. There’s only one constant in the world of search engine optimization (SEO): change. If … Read more
High authority backlinks are one of the four most important ranking factors in Google search. SEO expert Neil Patel goes further and says they are the most important ranking factor. And it stands to reason: links … Read more
Meta tags tell the search engines what your web page is about. This article shows you how to add meta tags to your WordPress posts using three different meta tag plugins.But first, what are meta … Read more
If you’re looking for reasons to invest your time and energy in search engine optimization, here are 13 distinct advantages of SEO. I built my business on SEO so I know first-hand that it’s a … Read more
Machine learning, a subset of artificial intelligence processes, is an important part of modern and future SEO. Perhaps this comes as a surprise. After all, how much can machine learning and SEO overlap?Photo by Canva … Read more
