SEO, or search engine optimization, is the art of researching and writing your content in such a way that it ranks higher in the search engines than the content of other websites.
It’s a huge topic and it includes content creation as well as technical aspects, such as website speed, site architecture, and URL structure.
This category contains articles that deal with On-Page SEO, Off-Page SEO, domain authority, topical authority, keyword research, site structure, backlinks, internal linking, SERP analysis, organic CTR, Google ranking factors, Google algorithms, and more!
Organic link building is one of the top SEO strategies for ranking high on Google. The more natural links you have, the more likely you are to rank in search engines. Yet 74.3% of SEO professionals … Read more
Effective SEO copywriting is your winning ticket to getting more traffic and conversions. “But can writing for the web be considered an art?”Well, I’m glad you asked. Let me explain.Google has nicely provided us with helpful … Read more
Thanks to their ability to streamline communication with customers and website visitors, chatbots are all the rage at the moment. Their impact on customer experience and satisfaction is tremendous. The latest tech advancements such as AI, … Read more
Topic clusters are a group of web pages that focus on different aspects of the same topic. They allow you to cover a topic in depth by using each page in the cluster to focus … Read more
If you do SEO for a living, chances are that you either provide SEO as a service for your clients for a nominal monthly fee or you rank your own affiliate sites and take a … Read more